Luggage hardware buckle manufacturers: hardware products as China's traditional craft products, a considerable part of China's hardware production enterprises have been mainly export-oriented, and some enterprises have adopted the domestic and domestic development model. Then the problem is coming. In the face of this situation, where is the hardware market in our country?

Our luggage hardware buckle manufacturers are more blindly pursuing the strong purchasing power of foreign markets, rich profits and relatively simple sales model, which has caused many companies to lose their ability to create brands, improve research and development capabilities, broaden sales channels, and cultivate sales teams. opportunity. The hardware industry is also very dependent on exports. When the financial crisis came, this shortcoming was very fatal and should focus on the domestic market.

According to relevant experts, the next three years will be the golden period for the hardware tools industry to build brands, and hardware tools companies should do a good job in brand building. Hardware companies first need to do a good job in brand positioning, identify the target market, compare with competitors and find their own advantages, combine market demand with corporate advantages, form the core value of the brand, and then do a good brand positioning. Then strengthen the brand building, the household purchase is not only the product itself, but also the feeling of the product, including function, quality, price, appearance and service, etc. These feelings are combined to form the brand, in addition, the brand image of the hardware enterprise must Clear. At present, the brands of the hardware tools industry are rather messy. If the power of the media and public relations is neglected, it will be difficult to establish a unified image of the brand, let alone brand communication.

The demand for the Chinese market itself is growing, and many foreign companies are coming to China for production. They are more concerned about the Chinese market. Most Chinese hardware manufacturers are mainly based on the domestic market. However, the domestic market is undergoing changes. The traditional large-scale commercial associations, trade associations, Hualian system and power transmission system are all joints without economic relations, waste of resources, and high marketing costs of enterprises. China's hardware exports account for only a few percent of the total. Expanding overseas markets is only the beginning. It is necessary to go out and lack international talents and trade experience.

Therefore, our luggage hardware buckle manufacturers are not only going out when it comes to hardware products, but also to carry forward our hardware technology better!

Dongguan Zhenming Hardware & Plastic Technology Co., Ltd. is a professional manufacturer of luggage, leather shoes and clothing hardware accessories. It is located in Liaobu Town, Dongguan City, Guangdong Province. It was established in 2000, adjacent to Guangzhou and Shenzhen, with convenient transportation. Our company is in Hong Kong, India, Indonesia has branches and products are exported to Southeast Asia, the Middle East, South Africa, Europe and the United States.